User Interface Engineering: Making Tips Work
User Interface Engineering: Making Tips WorkWhen users run into a problem, they seem to make a subconscious decision as to whether the additional information they will gain is worth the "cost" of finding it. The cost the user pays is in terms of concentration... If users perceive the cost of finding information to be small, they are more likely to pursue the information. Feedback from users suggests that a term such as "tips" implies a smaller cost — users do not perceive the baggage that comes with a full-featured help engine.
Permalink | Monday, October 14, 2002
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