Ubiquity: Why New Ideas are Both Disruptive and NecessaryUbiquity: Why New Ideas are Both Disruptive and Necessary
" Most people in organizations -- including the executive -- just want to maintain an equilibrium. They'd like to just keep going along doing tomorrow what they did yesterday. But then these Idea Practitioners come in and they disturb the equilibrium. I mean, if someone's telling you about a new idea you need to listen to, it means what you're doing could be improved upon or is wrong -- and people don't always like hearing that."
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