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Ten Recipes for Persuasive Content

Colleen Jones has written an article on how to write persuasive content for the web.

"This column brings together a collection of practical tips, or recipes, for persuasive content. My goal for these recipes is to help anyone who touches content to bake in some influential goodness. Because of my background and experience, these recipes have an English-speaking American flavor, but I think they are a useful starting point for international content, as well."

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