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How companies are benefiting from Web 2.0: McKinsey Global Survey Results

McKinsey Quarterly reports on survey done in June 09 to understand the impact of Web 2.0 inside companies.

You’ll have to register (free) to read the entire report. Here are some quotes.

“Regardless of industry, executives at companies that use more Web 2.0 technologies also report greater benefits. Comparing respondents’ industries, those at high-technology companies are most likely to report measurable benefits from Web 2.0 across the board, followed by those at companies offering business, legal, and professional services.”

“Web 2.0 delivers benefits by multiplying the opportunities for collaboration and by allowing knowledge to spread more effectively. These benefits can accrue through companies’ use of automatic information feeds such as RSS2 or microblogs, of which Twitter is the most popular manifestation. Although many companies use a mix of tools, the survey shows that among all respondents deriving benefits, the more heavily used technologies are blogs, wikis, and podcasts—the same tools that are popular among consumers.”

“Many companies experiment with Web 2.0 technologies, but creating an environment with a critical mass of committed users is more difficult. The survey results confirm that successful adoption requires that the use of these tools be integrated into the flow of users’ work.”

IDEO blogs

Two new blogs from IDEO

Top 100 User-Centered Blogs

From Virtualhosting.com comes this list of the top 100 user-centered blogs. Great page to bookmark.

IIT Mumbai bans blogging & gaming

Mr Prakash Gopalan, dean of student affairs at IIT Mumbai, has this to say about blogging and gaming.

Mr Prakash Gopalan, dean of student affairs at IIT Mumbai, told Singapore's 938Live radio station in an interview that school authorities had been observing a slight decline in academic standards.

"Even more worrisome was a declining level of participation in cultural activities … not too many people were showing up at our playgrounds in the evenings and working out and things like that," he said.

"So we started probing (why this might be). And obviously, it all pointed to an increasing use of Internet services like browsing, chatting and gaming."

Mr Gopalan said about 4 to 5 per cent of ITT Mumbai's 5,000 students had been "seriously affected" by the excessive time they spent online, leading to psychological problems in some cases.

How to use Blogs in the Workplace

Rod Boothby has a post on using blogs in the workplace using "activity-centric" worksites:

The idea behind Activity Centric Worksites is to use blogging tools to facilitate focused business communication. Instead of using a blog as a tool for one person to broadcast their thoughts on “whatever”, use blogs as a platform to help people within your company communicate about what they are doing for work. To make it easy to frame the conversation, provide structure around simple concepts that make sense for your company.

Blogs Help Ease Mumbai Crisis

Red Herring writes about the impact of blogs and bloggers in helping out and making sense of the chaos. In Charles Tilly's words they are providing the stories to make sense of the situation while the authorities and still dangling conventions and codes. We're still awaiting the technical accounts bit of the situation.

Blogging Clicks With Colleges

More evidence that bottom-up, emergent technologies like blogs and wikis are poised to transform education.

Enterprise Blogging

This article provides a nice synthesis of the different facets of enterprise blogging.

Big-Time Blogging

Bill Ives on business blogging: "For businesses or divisions in which community building is an objective, such as developer networks, cross-functional collaboration teams, research groups, or customer user groups, blogging tools deliver ideal capabilities. By the same token, individual and group control must be acceptable, and even desired, for blogging to work in a corporate setting. In addition, the personal voice must be seen as a good thing, whether to form a more direct connection to customers or to allow for more meaningful discussions within the firewall."

Communication dynamics: Discussion boards, weblogs and the development of communities of inquiry in

James Farmer provides this longish paper on how weblogs can play their part in facilitating communities of inquiry. I truly believe that weblogs and wikis, if implemented properly, can add value to the entire online learning experience, not only for students but also for instructors. The difficult part is trying to persuade instructors or academic decision makers to try this low-effort but high-presence technology. This paper can surely help in kick-starting the conversation. "The discussion board is the ubiquitous communication tool within these OLEs and hence significantly shapes the kind of communication that takes place. In light of this, the degree to which a successful community of inquiry can be facilitated through the use of discussion boards is examined and compared to the possibilities afforded by weblogs in the same role. Weblogs, it is argued, offer new opportunities in the development of social, cognitive and teacher presence online and should be considered in the development of or alongside established OLEs."

Educational Blogging

Great piece by Stephen Downes on Educational Blogging. It covers everything you need to know about this subject area.

What Are the Differences Between Message Boards and Weblogs?

Nice table on the differences between message boards and blogs. "Perhaps the most compelling difference in weblogs and message boards is the locus of control. Weblogs are individual or small group resources- the control of content and value is driven by a single person or small group. Message Boards are group resources- the control of content and value is shared equally across all users."

Blogs and blogging: advantages and disadvantages

Another excellent read from Gerry McGovern. This time he takes on blogs and blogging. Here's something that I'm going to be thinking about: "I have often found that the people who have most time to write have least to say, and the people who have most to say don't have enough time to write it. Thus, the real expertise within the organization lays hidden, as you get drowned in trivia."

In the Classroom, Web Blogs Are the New Bulletin Boards

This NY Times article cites informal collaboration and ease of publication as the drivers responsible for the rise in teacher blogs. (The article refers to blogs as 'Web Blogs'; isn't this redundant?)

Blogs + Egos = Learning?

Interesting thoughts again from Louis Rosenfeld, this time on student learning in the blogosphere. He argues that tools that allow students to monitor their "egoboo" are a must for learning along with the tools that allow for content publishing. "Understanding how one's content performed in a competitive, if local, information marketplace would surely be quite instructive. Through trial, error, and emulating others' successes, students would learn to write more effectively for the medium..."

The Empire Blogs Back

Companies are finding that small-scale Web publishing -- blogging -- reaps big benefits when it comes to customer feedback.

How to use weblogs to create engaging learning experiences

In this article for the Australian Flexible Learning Community, I describe a simple method for using blogs in a corporate learning situation. The method uses the 3 important aspects of blogs: 1) personal point of view, 2) chronological nature and 3) byte-sized posts.

Blogging behind the firewall

Insights from Infoworld's use of weblog in projects: "Weblogs are not just for the hard-core techies. Our editorial staff recently started its own Weblog to share updated style guides, edit calendars, and other tools of the trade. I

Blogs and Information Architecture

Of late, I've been getting quite frustrated with the lack of some basic (or advanced) functionalities in Movable Type (MT). Firstly, I need a better search for my readers. When I put up a link, say like the "corporate anthropology" link below, I want to give my readers the opportunity to see ALL links to corporate anthropology available on elearningpost. This will enable them to see the associations, view different perspectives, and more importantly, learn in the process. Put simply, I want to create a "See also

Weblogs and tacit knowledge

Doc Searls has written an excellent piece on why weblogs will succeed where traditional knowledge management has failed. His explanation ties in with what we observed couple of years ago: weblogs are personal stories that embody tacit knowledge. Doc puts it nicely: "they are about sharing and growing what we know and what we can tell." Talking about tacit knowledge, I found this interesting experiment on testing your tacit knowledge. Try it out; it's fun.

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