Storytelling for Leaders
Nice short piece on corporate storytelling by the author of Around the Corporate Campfire: "So smart leaders tell stories. They periodically gather the “tribe” around the corporate campfire (the boardroom, annual meeting, holiday events, etc.) to recall their legends and share new tales. By touching the hearts as well as the minds of their employees, customers, and stakeholders, they leave a legacy of experiences that inspire generations."Permalink | Wednesday, June 23, 2004
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