Mapping Emotions
Interesting article from BusinessWeek:
"People are shying away from the next "best thing" and opting for products that "work for me." As a result words like "emotion" and "personal meaning" are finding their way into corporate strategic briefs, in places where words like gigabytes and baud rate used to reside. Even new descriptions of great design -- "easy," "accessible," "affordable," "empowering" and "personal" -- reflect on the person rather than the object."
Now, all we need to do is to couple this method of user-centered design with Donald Norman's new assertion of activity-centered design and we have a good roadmap for design thinking!
Permalink | Monday, August 01, 2005
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