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It’s A Blog World After All

This article from Fast Company provides a nice run down on corporate blogging. Although most see blogs as better PR vehicles, some companies are experimenting with blogs for informal, ground-up knowledge sharing: "Knowledge software often requires employees to take both an extra step and extra time to record what they know, and to fit their knowledge into a database of inflexible categories. Internal blogs are more integrated into a worker's regular daily communications."

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