How to get great content from people
Pertinent stuff from Gerry McGovern on creating valuable content: "If we connect the creator with the reader, we will be able to significantly reduce this wasted effort. If nobody is reading this content, it needs to be seriously questioned as to why it is being published. If, after people read content, most of them are confused, it needs to be rewritten. If, after people read content, most of them are more knowledgeable, creators need to be told that they are doing a good job."Permalink | Monday, June 14, 2004
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