HBS Working Knowledge: Time Pressure and Creativity: Why Time is Not on Your SideHBS Working Knowledge: Time Pressure and Creativity: Why Time is Not on Your Side
Very high levels of time pressure should be avoided if you want to foster creativity on a consistent basis. However, if a time crunch is absolutely unavoidable, managers can try to preserve creativity by protecting people from fragmentation of their work and distractions; they should also give people a sense of being "on a mission," doing something difficult but important. I don't think, though, that most people can function effectively in that mode for long periods of time without getting burned out.
At the other end of the spectrum, very low time pressure might lull people into inaction; under those conditions, top-management encouragement to be creative
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