Harvard Working Knowledge: Six Keys to Building New Markets by Unleashing Disruptive Innovation
HBS Working Knowledge: Six Keys to Building New Markets by Unleashing Disruptive InnovationThe problem is, managers all too frequently use a one-size-fits-all theory. But the ground beneath them inevitably shifts. Strategies that worked so wonderfully in the past no longer suffice. Drawing on the work of a number of thoughtful researchers as well as our own work, we are exploring a set of theories that can help managers respond to the ever-changing circumstances in which they find themselves. Specifically, these six lessons will help managers make the right decisions to successfully build new-growth businesses.
Permalink | Tuesday, March 11, 2003
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