Fast Company: Out of the Box
Fast Company: Out of the BoxThis FC article was for members-only sometime ago. Looks like FC have changed their minds about the subscription model. Anyway, this article is yet another one that looks at how IDEO innovates. It's not surprising that IDEO regards "empathy" as the top innovation attribute. The article also describes how a IDEO team uses its Method Cards in a brainstorming session.
Permalink | Friday, October 03, 2003
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