EContent: Brain Trust: Mining the
EContent: Brain Trust: Mining the Community MindA new niche industry has developed to meet the corporate need for efficiently organized presentations of the volumes of online discussion content. These niche players–let's call them Discussion Miners–generate revenue by aggregating relevant consumer insight from various community sources that is then analyzed, packaged, and sold to corporations. Corporate customers benefit from this repackaged consumer knowledge and use it to provide better and more competitive products and services.
Permalink | Monday, October 08, 2001
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