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Content Templates to the Rescue

A very nicely written article on using content templates to elicit content from one or many subject matter experts. These templates are used depend on the publishing model used for site development.

"One tool I’ve found extremely helpful whenever more than a handful of people will touch the content on a new site is the content template. A content template is a simple document that serves two purposes: it’s a paragraph-level companion to your website’s wireframes (or other IA blueprints), and it’s a simple, effective means of getting useful information from your experts to your writers. (It is not the same thing as an HTML template you feed to your content management system.)"

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