Business 2.0: Blogging for Dollars
Business 2.0: Blogging for DollarsBusiness blogs are more likely to be focused on projects or teams than on their individual creators. For instance, a marketing team at Verizon (VZ) uses Traction software to track market conditions and competitive intelligence. Members of a product development team might use a private weblog to which they contribute notes and ideas regarding the development process. Customer service reps could contribute problem fixes and customer notes to a collaborative weblog and refer to it later -- kind of like a continuously evolving user manual.
Permalink | Monday, August 26, 2002
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